Why you're not consistent

Here's the new model showing you how to actually be consistent with your fitness or creative goals.

Contrary to popular opinion, you can miss a day and still be consistent.

I'd prefer you not to miss one but things happen out of our control. Things outside our trained level of awareness (i.e. habits we aren't fully tuned into).

What do I mean?

Let's say you're starting a fitness plan this year. You got a cool workout you found online, and a meal plan too. Great! You're like 80% of the way there but...now you just need to be CONSISTENT with it, right?.

“Well duh, that's the HARD PART, Brand,” reading your mind. Let me explain.

Problems with typical consistency models

It's easy to find a strategy (how to) on YouTube or social media.

Influencers hype you up about The SECRET that's going to change the way you look, feel, and act forever, but somehow you always seem to fall short.

You overcommit and end up quitting because you cannot maintain that level of effort, motivation, and action. It was simply too much to do on top of your normal obligations and distractions.

Yeah, I know.

Watching other people work out for 2 hours on social media is MUCH EASIER than doing it yourself.

You might even overtstimulate your brain from watching those videos and now you're too tired to even try. Well that wasn't very productive, was it?

Or you probably even made a bit of progress on your fitness journey. You lasted 75 days, using the notorious 75 Hard Program! Congratulations, you did it! You completed something for once. Now you’re done, right?

Wrong.

You guessed it. After the fad diet or popular program, you still need to maintain it, don't you? Otherwise, all that effort goes down the drain.

So if we know this, why do we still cycle through diets and workout plans that we need to repeat year after year STARTING OVER from scratch?

Because we're sold to believe a fantasy, a fairy tale, we need to be CONSISTENT tied to perfection. Then we’re guilted to adopt 10 more goals fast.

  • "7 Side Hustles to Get Rich FAST (Don’t Get Left Behind)"

  • "How to OUTWORK your competition in 3-6 months"

  • "Why you need to try this 5-minute Workout — Build 5 lbs of muscle in 5 days!"

This mentality fucks you up. I've fallen for it too, thinking I need to be PERFECT from the start for any of my efforts to be worth it. Thinking I need fast results because I’ll be left behind (whatever that means).

Because the alternative would be that I suck. I'm not good enough. I'm not worthy.

It’s not truth but FEAR — False Evidence Appearing Real.

THIS IS MARKETING PSYCHOLOGY TRYING TO FUCK YOU OVER SPIRITUALLY, EMOTIONALLY, AND MENTALLY.

In other words, complete bologna.

Yes, it makes me angry. Because exploitation destroys sensitive people's spirits.

My friend, it’s not your fault. You were conditioned from the beginning.

So I'm permitting you to flip off your guru. Tell Hormozi, Dan Koe, V-Shred, or whoever’s been giving you advice to fuck right off (in your mind of course).

Not because they're bad people. No. These guys are great in their mission. They're helping a lot of people who just need a little push. But people like us who are introverted, a bit sensitive mentally or emotionally, and impressionable.

We're built different.

Hustle harder advice is victimization venom.

  • Posting 30 times a day or never missing a tweet isn't going to net you 100K followers.

  • Working 14-hour days just to get clients for a coaching business you hate won't net you financial freedom by default (welcome to a new 9-5!)

  • Counting macros, training 4-5 times a week with 90-minute workouts, and taking 13 different supplements isn't lifelong fitness.

It's deception marketing sold to us with open-mind centers (ala Human Design) like a wolf in sheep’s clothing.

The alternative medicine of consistent progress

So what's the solution?

A short example:

Throughout my fitness journey, I used to think I needed to train 5 times a week for an hour and never miss a day or I'd lose all my gains. “The program needs to be followed exactly how it’s described or else you’ll waste your time.

How convenient! THEIR program MUST be what you NEED to be successful.

See what I mean?

The truth is you don't need to operate on a specific, fixed schedule or program to see results.

Most influencers will tell you to work out on the same days every week like Monday, Wednesday, and Friday.

And social media gurus say you need a specific day to post content every week. Or you need to post at a specific time to get the most engagement. More bologna.

Because with all these little rules the gurus are shoving down your throat, you start cycling through the same patterns.

  • Overthinking

  • Perfectionism

  • Burnout

  • Doubt

  • Insecurity

Your life begins to look like a predictable science experiment but you're the lab rat who has no idea why or what's going on.

But fear not my focus-driven friend, because you can break free. You have a conscious mind to pull you out of your animal body and into your fully aware spirit.

And with this realization, I was able to break away from convention and become consistent. How? I designed a better way for multi-dimensional people like us. It's called a rotation schedule.

Real results for fitness goals

My last fitness client wanted to train 4 days per week. On paper, it wasn't a bad goal but it wasn't realistic for her lifestyle as a mom, trainer, and content creator.

But for packed or unorganized schedules you need a system that works around your life. Not some cookie cutter system, from V-shred that he doesn't even do himself.

So what actually worked to allow her to lose the 10 lbs she's struggled to trim after a year of trying her own systems?

We tried a rotation schedule.

She only trained 2-3 days a week with sprinkled in jogs or walks between training days. Workouts only took 30-45 minutes and the walks were 10-20 minutes. The training days were every 2-4 days depending on her availability.

This takes commitment, accountability, and an effective program to work well.

We didn't need to NEVER MISS A DAY (MWF schedule). She was able to bake in fitness around her lifestyle and create a new habit that wasn't possible before with the common advice.

See the difference? Much more flexible, and sustainable.

You can do this for any goal. I use fitness because everyone gets it.

So I invite you to try a schedule like this.

I use it with HIT training. I train every 3 days so I can recover from my most intense workouts and only spend up to 40 minutes training. But you don't need that much time. 20-30 minute intense workouts 2 times per week is plenty to see results.

In between, I walk or do a movement practice for up to 20 minutes for joint mobility while taking a break from my technical and creative work.

The easy-mode content rotation system

My content gets treated the same. I have a long-form workflow that looks something like this:

  • Find an energizing idea

  • Outline a newsletter

  • Write a first draft fast

  • Edit and add extras

  • Schedule

  • Promote

  • Film it

  • Edit the video

  • Publish it

  • Repurpose the content

  • Repeat

Each step isn’t done on a specific day but as I complete it. There’s far less pressure to put out a blog or video every week. You make it as good as you can in the time you have and post it when it’s ready.

Fuck that old consistency model, am I right? 😄 

Without commitment you'll never start, but without consistency you'll never finish.

Denzel Washington

If you'd like some help setting this up for your life, reply "consistency" and I'll get back to you.

Otherwise, see you next time!

Stay clear, calm, and creative,

Brand Marz

P.S.

The rotation schedule allows you to be consistent, even when you miss a day.

But I still use fixed schedules daily or weekly (i.e. my meditation and movement practice I do every morning and I do weekly reviews for my goals every Sunday).

My workouts and meals are flexible though because I don't wanna stress about my fitness progress.

If you want to get in your best shape without long and complicated routines, check out my coaching. I'll share my best systems with you after 12 years of trial and error. No pressure.

Check it out if it's interesting to you.

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